Behind the Scenes: How Instagram Models Curate Their Signature Style
Instagram has reshaped the fashion world, making it a prime destination for trendsetting and style inspiration. With their perfectly curated feeds and effortless style, Instagram models have a knack for creating outfits that resonate with millions. But what does it really take to consistently pull off those stylish looks? Here, we’re diving into the process of how Instagram models style their outfits, sharing insights, tips, and a look behind the scenes of social media fashion.
A distinct personal style and brand identity form the backbone of every Instagram model’s wardrobe. It’s not just about following trends; it’s about crafting a style that reflects both their personality and audience preferences. Most models start by identifying key elements that define their look—whether that’s minimalist, boho, edgy, or classic. These core style traits act as a foundation for building outfits.
Wardrobe Staples: Building a Capsule Collection
An Instagram model’s wardrobe is all about quality over quantity. Rather than having an endless selection, they focus on timeless essentials that can be mixed and matched. Must-haves include:
Basic Tees and Tanks: Perfect for layering.
Classic Denim: A quality pair of jeans goes a long way.
Style Tip: Invest in versatile pieces that serve as the backbone of your wardrobe. These basics will pair well with trendier items.
Mastering the Art of Layering
Layering adds depth to any outfit. By mixing different pieces—like a simple white tee with a denim jacket, scarf, and statement jewelry—you can create a look that feels complete yet relaxed.
Keeping a consistent color palette helps make Instagram feeds look cohesive. Models use color coordination to create harmony within their outfits, even when mixing bold patterns.
Style Tip: Choose colors that complement your complexion and personality. Tools like color wheels can help you find colors that work well together.
Accessories can make or break an outfit, transforming a simple look into something extraordinary. Whether it’s a statement necklace, a chic hat, or a trendy bag, accessories add personality and style.
Style Tip: Don’t overdo it. Choose a few key accessories that enhance your look without overpowering it.
Instagram models keep an eye on the latest trends but incorporate only those that align with their personal style. This might mean adding a trendy color to their wardrobe or trying a new silhouette.
Style Tip: Stay updated by following fashion blogs and social media accounts. Adapt trends in a way that feels authentic to you.
Brand collaborations allow Instagram models to showcase new items, adding variety to their wardrobes and feeds. These partnerships let models bring their unique styling to sponsored pieces.
Style Tip: Partner with brands that align with your style and values. Authenticity matters and builds trust with followers.
An Instagram model’s day involves much more than snapping stylish photos. From planning and shopping to styling, shooting, and editing, each day is a blend of creativity and logistics. Here’s a quick rundown:
Planning: Outfits are planned weeks ahead for events, trends, and brand collaborations.
Shopping and Sourcing: Sourcing pieces through online shopping or showroom visits.
